Instagram AI chatbot
Instagram AI Chatbot and DM Automation for Online Stores
Replymerce connects to Instagram messaging so shoppers get catalog-grounded answers in DMs. Capture intent, recommend products, and escalate to humans without losing context.
Why Instagram DMs stall sales
Shoppers ask about price, size, availability, and shipping in DMs—often outside business hours. Slow or generic replies lose purchase intent. Replymerce keeps conversations moving with AI answers based on your products and policies, then routes complex chats to your team.
What Replymerce supports on Instagram
- Instagram DM channel connection through Meta setup
- AI replies grounded in connected products, FAQs, and policies
- Lead capture and conversation history in the shared inbox
- Human takeover and assignment when a specialist is needed
- Website and other channels can share the same knowledge base
Practical example (illustrative)
- Shopper DMs: “Is the black leather tote still available in medium?”
- AI checks catalog knowledge and replies with availability and a product-page link when present
- Shopper asks about shipping to their city
- AI answers from your shipping policy knowledge, or escalates if the policy is missing
- Agent takes over to confirm a special request
Example dialogue is illustrative, not a recorded customer transcript.
Setup prerequisites and steps
- Create a Replymerce workspace and open Channels / Setup
- Connect Meta and select the Instagram messaging channel
- Import or sync your catalog (Magento, Shopify, or CSV)
- Add FAQs and store policies in Knowledge
- Send a test DM and verify AI replies, then practice human takeover in the inbox
Limitations and escalation
- Meta app permissions and Instagram Professional account requirements apply
- AI cannot invent stock, order tracking, or checkout completion if those are not in your connected data
- Public comment automation depends on how your Meta connection and workflows are configured
- Human escalation is available via takeover and assignment in the inbox
Integrations
- Meta Instagram DM channel
- Shared catalog sync with Magento / Shopify / CSV
- Shared inbox with Messenger, WhatsApp, and website chat
A free Starter plan is available with capped AI usage and channel limits. See /pricing for current plan details.
Frequently asked questions
Can Replymerce reply to Instagram DMs automatically?
Yes. After the Instagram channel is connected and knowledge is loaded, AI can reply to inbound DMs. Your team can take over any thread.
Does it work without a product catalog?
It can answer from FAQs and policies alone, but product recommendations are much stronger when catalog data is connected.
Is comment-to-DM automation included?
Instagram messaging is supported. Comment handling depends on your Meta configuration—treat advanced comment workflows as setup-specific rather than guaranteed on every account.
Ready to turn DMs into revenue?
Set up in minutes. Connect Meta, add your catalog, and let AI handle the first reply while your team closes the sale.